Wed, Jul 1, 2009 - An aggressive back-to-school promotion and a more affordably-priced overhaul to Apple's MacBook Pro notebook line are boosting Apple's personal computer shipments to levels not seen since last October, shortly before the economic climate caught up with the Mac maker in earnest. ( 31 comments )
Tue, May 26, 2009 - Arguing that the market is underestimating demand for iPhones over the next two calendar years, investment bank Morgan Stanley on Tuesday upgraded shares of Apple to Overweight from Equal-weight, saying success of the touchscreen handset should offset any growth risks in the company's core Mac and iPod businesses. ( 73 comments )
Wed, Dec 10, 2008 - A new report warns that halving the iPhone's price this summer still wasn't enough to truly grow sales -- and that recent metrics may show an actual shrink in sales during the early fall. ( 116 comments )
Mon, Sep 29, 2008 - Shares of Apple bled more than 17 percent of their value in Monday morning trading on the Nasdaq stock market after analysts for investment banks Morgan Stanley and RBC Capital both downgraded their outlook on the company, citing a worsening consumer environment. ( 147 comments )
Wed, Jun 18, 2008 - Apple's iPhone 3G product cycle and high margin revenue from associated services and software can elevate the company's valuation closer to that of Nintendo, says Morgan Stanley, which sees growing similarities between the two firms' business models. ( 28 comments )
Fri, Apr 18, 2008 - Apple is in talks with its exclusive French wireless carrier, Orange, to lower the price of the iPhone in France following disappointing sales, Les Echos is reporting. ( 305 comments )
Wed, Mar 26, 2008 - Apple's rapidly rising mindshare amongst current generation college students is setting the company up for an "aging phenomenon" that will spur further market share and revenue growth as those students enter the work force, investment bank Morgan Stanley said Wednesday. ( 96 comments )
Wed, Feb 27, 2008 - The sheer amount of money spent by Apple on research -- as well as maintaining chief executive Steve Jobs' private jet -- suggests that the company is working feverishly on international iPhone releases and new products, according to a new research note from Morgan Stanley. ( 17 comments )
Fri, Jan 25, 2008 - While researchers for investment bank Morgan Stanley aren't disputing that slowing iPod growth presents a negative scenario for Apple's share price, they're pointing to recent history this week in advising their clients that now would be the wrong time to bet against the company. ( 38 comments )
Fri, Oct 12, 2007 - In a bullish research report released Friday, Morgan Stanley raised its price target on shares of Apple Inc. to $180 from $150, but said that the stock could potentially surge as high as $225 given the company's operating leverage and the upcoming launch of an ultramobile Mac. ( 51 comments )
Wed, May 30, 2007 - Apple Inc.'s market capitalization broke the $100 billion barrier for the first time on Wednesday, as shares of the company surged above $116 following a bullish research report from investment bank Morgan Stanley. ( 32 comments )
Wed, May 30, 2007 - Citing its thesis that Apple's operating leverage remains underappreciated by investors, Morgan Stanley on Wednesday initiated sharp increases to both its earnings forecast and price target for the Cupertino-based consumer electronics maker. ( 24 comments )
Fri, Mar 30, 2007 - An expert at Morgan Stanley has reasoned that of all the major computer makers in play during the release of Windows Vista, the only one to avoid taking a hit in sales was the one company that chose not to run the software at all: Apple. ( 44 comments )
Tue, Mar 6, 2007 - Speaking at the Morgan Stanley Technology Conference in San Francisco on Tuesday, Apple chief financial officer Peter Oppenheimer fielded questions on the company's upcoming launch of Apple TV and iPhone, while also talking at length about Mac OS X 10.5 Leopard and strategies in the retail segment. A full transcript the near 40 minute session follows. ( 44 comments )
Sat, Mar 3, 2007 - Analysts at Bank of America and Morgan Stanley say Apple is poised to snap up marketshare from competing smartphone producers, even though some segments, as always, would prove tough to crack. ( 63 comments )
Thu, Mar 1, 2007 - A survey conducted last month by investment bank Morgan Stanley found that interest in Apple's upcoming iPhone is much larger than the market currently anticipates, driving the firm to raise its estimates for the Cupertino-based iPod maker through 2007. ( 35 comments )
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