View this article at: http://www.appleinsider.com/articles/09/10/22/apple_targets_3_new_get_a_mac_ads_at_windows_7_with_videos.html
Thursday, October 22, 2009 @ 11:45pm
Thursday, October 22, 2009 @ 11:45pm
Apple targets 3 new Get a Mac ads at Windows 7 (with videos)
Last week, Phil Schiller, Apple's senior vice president for Worldwide Product Marketing, said the impending launch of Windows 7 would present a "good opportunity" for Apple to make market share gains.
Schiller said that in particular, the upgrade process from Windows XP to Windows 7 is something that consumers will likely find unpleasant: "Any user that reads all those steps is probably going to freak out. If you have to go through all that, why not just buy a Mac?"
The new ads can be viewed on Apple's site or below via YouTube; Google's inline videos are best experienced using ClickToFlash to view the videos directly.
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