$bbtitle
Apple Stock: 196.19 ( 0.00 )
RSS RSS Twitter Twitter
Search:
AppleInsider.com Archives News Bytes Reviews Anonymous Mailer Submit Story AppleInsider Forums Mac Prices Polls Advertise on AppleInsider Contact AppleInsider
Save over $268 on MacBook Pros and $150 on iMacs with special coupons: Mac Pricing Guide updated Feb. 9th (Find the best prices on Macs).
Monday, August 11, 2008

Apple's App Store sees first month sales of $30 million

By Sam Oliver

Published: 08:00 AM EST

Users of Apple's new App Store have downloaded more than 60 million programs, generating a total of about $30 million in sales since the service launched one month ago, according to Apple chief executive Steve Jobs.

iPad hands-on preview
In an interview with the Wall Street Journal published early Monday morning, Jobs revealed that while the majority of those applications were free, the App Store still raked in an average $1 million a day from pay-per-download programs -- or an estimated annual sales rate of $360 million.

"This thing's going to crest a half a billion, soon," he said. "Who knows, maybe it will be a $1 billion marketplace at some point in time. I've never seen anything like this in my career for software."

Still, Apple isn't looking at the App Store as a big money maker, but rather a tool to further differentiate its iPhone from the broader array of mobile phones on the market. As such, it keeps only 30 percent of App Store revenues to cover costs associated with the service, turning the remaining 70 percent over to the software makers themselves.

As such, developers' share of the first month revenues was about $21 million, of which the top 10 developers earned roughly $9 million, Jobs said.

Video game house Sega Corp. was among the biggest earners, having sold 300,000 copies of its $9.99 Super Monkeyball game in just 20 days, fueling revenues of nearly $3 million. Meanwhile, a free drug encyclopedia offered by Epocrates Inc. was downloaded by more than 125,000 people, including 25,000 doctors.

In speaking to the Journal Jobs also confirmed that his firm's iPhone software contains a backdoor that theoretically would allow the company to remotely deactivate software that had already been purchased and downloaded to users' iPhones.

Jobs said the capability exists only to protect users in case Apple inadvertently allowed a malicious program -- such as one that stole users' personal data -- to be distributed over the App Store.

"Hopefully we never have to pull that lever, but we would be irresponsible not to have a lever like that to pull," he said.

Filed under : iPhone 21 Comments ] 
Story topics: App Store, Steve Jobs, iPhone 3G, iPhone apps   Print ] [ Story Link ] 



Mac Poker players can play Full Tilt Poker for Mac and get 100% to $600 free with bonus code MP600, courtesy of Online Poker Mac
AppleInsider Features
Hot Forum Topics

Recent Articles
Parallels takes virtualization speed crown in head-to-head with VMware
Apple releases iPhone OS 3.2 SDK for iPad
Apple seen extending exclusive iPhone deal with AT&T
iTunes price increases mean slower sales for music labels
Apple introduces 64-bit Aperture 3 with Faces and Places
Apple's share of U.S. smartphone market grows to 25% - study
iPhone OS 3.1.3 sees 14% adoption in 6 days, new hack released
Amazon rethinking Kindle in the wake of Apple iPad
Purported 4th gen Apple iPhone parts show largely unchanged design
Execs say Apple could lower iPad price if market demands it - report
Consumers lose interest in iPad after Apple's unveiling - survey
Higher Amazon e-book prices expected to coincide with iPad launch
Inside Apple's iPad: VGA video output
Unannounced Core i7 Apple MacBook Pro surfaces in benchmarks logs
Apple's new beta of Mac OS X 10.6.3 includes few changes
One in five physicians likely to purchase Apple iPad - study
Sling Media says it didn't change iPhone SlingPlayer to appease AT&T
Credit Suisse: 75% chance AT&T keeps iPhone exclusivity in 2010
Apple denying iPhone apps that use location framework for targeted ads
Apple's iPad deal gives Hachette pricing leverage against Amazon
Eccentric but effective Steve Jobs pitches iPad to NYT execs
Owners of flickering 27-inch iMacs claim 15% refund from Apple
IDC: Apple iPhone was No. 3 smartphone in 2009 with 14.4% of market
Future Apple iPhones could share current location during a call
AT&T, Sling Media partner to allow 3G access on iPhone SlingPlayer
Apple's iTunes Preview now offers browser-based App Store access
Amazon acquires touch-screen maker for future Kindle project
Nehalem Mac Pro systems suffer audio-based performance issues
Two new hires are Apple's latest moves in mobile advertising
AT&T outbid Verizon with cheaper Apple iPad data plans - rumor
Apple seen moving 2M iPads in 2010 before sales 'catalyst' emerges
Apple iPad deal pushes another publisher to renegotiate with Amazon
Apple allegedly selects new manufacturer for next-gen iPhone
ScrollMotion tapped by publishers to develop textbook apps for iPad
Apple denies iMac production halt as shipment times improve
Apple releases iPhone OS 3.1.3 with battery reporting fix
U.S. senator presses Apple on human rights practices in China
Photo of Apple's next-generation iPhone in the wild - sources
Despite sales growth, Apple's iPhone loses market share - report
Intel 6-core i7-powered Mac Pro rumored to launch this month

 
Advertisements








AppleInsider RSS Feed
AppleInsider © 1997-2008
Please review our Privacy Policy.
Written/Edited/Compiled by the AppleInsider Staff.