$bbtitle
AAPL: 96.80 ( +8.06 ) AppleInsider RSS Feed
Search:
AppleInsider.com Archives Reviews Anonymous Mailer Submit Story AppleInsider Forums Polls Advertise on AppleInsider Contact AppleInsider
Pre-order Adobe CS4: Web Premium CS4, Design Premium CS4, Production Premium CS4, Master Collection CS4.
Wednesday, August 8, 2007

Apple to sell record 2 million Macs this quarter, says firm

By Prince McLean

Published: 03:00 PM EST

With Apple having announced its new iMac line on Tuesday, analysts for RBC Capital Markets say they're confident the company will ship a record 2 million Mac systems during the current quarter ending September.

"Updated iMacs further affirm our outlook for stronger Mac/iPhone momentum [over the next two quarters], based on forecasts from RBC's Technology Adoption Panel, with 2.0 million Macs expected [during the current September quarter]," lead analyst Mike Abramsky told clients in a research note Wednesday.

For Apple, such sales would represent a more than two-fold increase in fiscal fourth quarter Mac sales over the same period just three years ago. During the September quarter of 2004, the Cupertino-based firm managed to sell just over 800,000 systems, which pales in comparison its current momentum in the PC business.

In speaking to clients, Abramsky said he expects the Mac maker's worldwide share of the personal computer market to rise from 2.4 percent to 3.3 percent by the end of next year, adding that each 0.25 percent of share increase would equate to approximately $700 million in additional quarterly revenue (or $0.11 per share).

Combined with the ongoing iPhone publicity and its 'iPod with a Mac' promotion, the analyst contended that Apple's latest round of iMacs and consumer-oriented media software also signal a "strong push" against longtime rival Microsoft during the back-to-school buying season.

"Apple's iMac update targets the sole of the home and student market, a key battleground for Microsoft switchers, and potential subsequent premium upgraders," he wrote.

In his note to clients Wednesday, the RBC analyst also reported on his latest round of Apple and AT&T retail checks, which "suggests that iPhone demand/sales momentum remains steady."

"We are reiterating our iPhone outlook for 13.4 million units [by the end of 2008]," he wrote.

RBC Capital Markets also reiterated its Outperform rating and $175 price target on shares of Apple.

Filed under : Investor 16 Comments ] 
Story topics: Mike Abramsky, RBC Capital   Print ] [ Story Link ] 

Mac Poker players can play Full Tilt Poker for Mac and get 100% to $600 free with bonus code MP600, courtesy of Online Poker Mac
AppleInsider Features
Hot Forum Topics

Recent Articles
New MacBook case leaks question FireWire's future
Apple install guide slips out new MacBook, MacBook Pro
Apple dumping Intel chipsets for NVIDIA's in new MacBooks
NVIDIA platform claimed likely for new MacBook line
Google working to target iPhone ad market
Apple says some MacBook Pros affected by faulty Nvidia chips
Notes of interest on recent Apple MacBook case leaks
Apple releases Security Update 2008-007 for Mac OS X
Piper Jaffray says new MacBooks could be priced from $899
Apple makes October 14th MacBook event official
Sources: latest MacBook Pro photo is the real deal
Apple Launches iPhone Tech Talk World Tour
New photo may reveal more of Apple's next-gen MacBook Pro
Apple cancels Colorado call center citing economy, reduced iPhone calls
Apple awarded patent on the Dock
Apple launches "Field Trip to the Apple Store" program
Window for rumored October 14 Apple event closing
Analysts slash 2009 mobile phone market growth predictions
BlackBerry Storm debuts with app store, Mac suite on the way
Apple pulling away from competition in teenage mindshare
Apple co-founder believes iPod has about run its course
Apple calls on lawyers in logo spat with Canadian school [updated]
Margin impact of Apple product transitions overestimated
New EU directive pushes toward replaceable iPhone batteries
Apple mellowing its tone on leaks?
iPhone 3G now the second best-selling US mobile handset
Google Street View, auto-correction prefs in iPhone OS 2.2 beta
Data suggests Apple has cruised past 10 million iPhone goal
NVIDIA allegedly showing new MacBooks to staff
Judge waives Apple, AT&T objections to antitrust case vs. iPhone
SEC investigating false report on Steve Jobs heart attack
Latest iPhone Software supports full-screen Web apps
Apple ripe to expand Mac sales to UK's largest phone retailer
Apple denies CNN iReport of Steve Jobs heart attack
Apple TV 2.2 update delivers HDTV shows, Genius support
Apple releases iTunes 8.0.1 to address HDTV episode bug
Nokia answers iPhone's blows with its first touchscreen phone
Copyright board leaves music royalty payments unchanged
AT&T in no rush to build out 4G network
Apple settles class-action suit over faulty notebook adapters

AppleInsider Market Place

Sell your Laptop - working or not. Free shipping.: Get an instant online quote and sell your laptop today !

Believe in Office: Save Up To 25% on Office 2004 For Mac. Visit Our Site for Details!

IBackup - SMB Online Backup: IBackup is the preferred online storage and backup service of choice for SMBs for its ease of use, security and value. Offers automated backup and restore, file selection and securiy.

Download free software - everyday updated freeware files

 
Advertisements







AppleInsider RSS Feed
AppleInsider © 1997-2008
Please review our Privacy Policy.
Written/Edited/Compiled by the AppleInsider Staff.