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Thursday, May 17, 2007

Amazon offering discounts on old, new MacBook models

By AppleInsider Staff

Published: 12:00 AM EST

One day after Apple Inc. introduced a modest refresh to its MacBook line, the 13-inch notebooks were crowding the upper echelon of Amazon.com's top seller list, thanks partly to some hefty discounts by the retailer on new and previous generation models.

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As of Wednesday evening, MacBooks combined to occupy 4 out of the top 5 slots on Amazon's list of top selling computers, including three previous-generation models and one recently refreshed models.

Last generation MacBook models

Sales of the now slightly-dated MacBook received a jolt when the retailer began offering instant discounts in addition to $75 mail in rebates, cutting the cost of some models by more than $200. The previous generation 1.83GHz MacBook is listed for $919.99 after a $105 instant savings and $75 mail-in-rebate, down from $1099. Similarly, the 2.0GHz model is offered for $1074.99 after a $150 instant deduction and $75 mail-in-rebate, down from $1299.

Amazon is no longer offering a $100 rebate on the previous generation 2.0GHz black MacBook model, but is alternatively offering a $100.99 instant savings, which reduces the cost to $1399 from $1499.

Current generation (this week) MacBook models

At the same time, the Apple authorized online retailer is also listing availability of the three new MacBook configurations introduced this past Tuesday, offering $100 mail-in-rebate on each of those models.

After rebates, the new entry-level 2.0GHz model costs just $994.99, while the more equipped 2.16GHz offering fetches $1194.99. Amazon is accepting mail-in-rebates on the new 2.16GHz black MacBook, bringing the price of that model down to $1394.99 (which actually makes it cheaper than the previous generation black MacBook).

Amazon also does not charge sales tax.

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