$bbtitle
Apple Stock: 196.52 ( -0.45 )
RSS RSS Twitter Twitter
Search:
AppleInsider.com Archives News Bytes Reviews Anonymous Mailer Submit Story AppleInsider Forums Mac Prices Polls Advertise on AppleInsider Contact AppleInsider
Black Friday Deals Extended: save up to $300 on MacBook Pros and up to $180 on iMacs: Mac Pricing Guide updated Dec 1st (Find the best prices on Macs).
Wednesday, April 4, 2007

Best Buy to expand Apple Mac pilot to 200 stores

By Katie Marsal

Published: 10:30 AM EST

Best Buy Co. said Wednesday that it has agreed to expand a pilot program aimed at testing sales of Apple's Mac computer line to approximately 200 of its stores by the fall.

The largest U.S. consumer electronics retailer confirmed the move during a quarterly conference call in which it said fourth-quarter earnings rose 18.5 percent, helped by a combination of strong sales of big screen TVs, install services, and an extra week in the quarter.

Best Buy said net income for the quarter ended March 3rd rose to $763 million, or $1.55 per share, up from $644 million, or $1.29, during the previous year. It added that revenues also increased 21 percent to $12.9 billion, with same-store sales rising 5.9 percent.

The expansion of the Mac pilot to 200 stores will represent a fourfold increase in exposure for Apple at the electronics retailer, which until now had been testing sales of Apple's PC line at only about 50 locations nationwide.

Best Buy initiated the pilot last June at a handful of stores located on the west coast but indicated that it would rapidly expand the program to more of its 900+ shops if the concept proved successful. Over 45 additional locations were later added to the mix in October.

Investment bank Morgan Stanley has said that a full expansion of the pilot to all of Best Buy's stores could generate as much as $400 million in additional Mac sales for Apple each year.

The Cupertino-based Mac maker is also running a similar, albeit smaller, pilot at Circuit City retail outlets located on the east coast.

29 Comments ] 
  Print ] [ Story Link ] 


Download Parallels 5.0 Today
Mac Poker players can play Full Tilt Poker for Mac and get 100% to $600 free with bonus code MP600, courtesy of Online Poker Mac
AppleInsider Features
Hot Forum Topics

Recent Articles
Apple tablet rumored to be 'shockingly' inexpensive
AT&T drops lawsuit against Verizon over advertising spat
After Apple agreement, Psystar officially halts sales of clone Macs
'Complicated' Verizon iPhone deal said to be unlikely in 2010
Apple's Cyber Monday Internet shopping traffic increases 71%
Psystar agrees to pay Apple $2.7M in settlement
Apple's iPhone predicted to find home at T-Mobile U.S. in 2010
AT&T ranks last in Consumer Reports mobile service survey
Google hopes to compete with iTunes, offer pay TV on YouTube
Psystar, Apple enter partial settlement to cease clone Mac sales
Apple's iPhone 'halo effect' lifts Mac to 16.4% sales growth
Cyber Monday roundup includes discounted Macs, VMware apps
Google Phone reports continue; Apple rejects Motorola Droid app
Apple accused of NAND flash memory price manipulation
Another take: Apple's Black Friday sales seen as 'strong'
Rumors of Qualcomm-Apple iPhone deal persist
Apple's Black Friday Mac in-store sales forecast to decrease [u]
Evidence of Apple's new iPhone model, Maps application uncovered
Intel's Six-Core 'Gulftown' processor revealed, possibly headed to Mac Pro
Black Friday Mac and iPod price guides: find the lowest prices [Ux3]
Black Friday Deals: Office, Fusion, Parallels, CS4, QuickBooks
Black Friday at Amazon: GPS units, cameras, printers, Blu-ray
Apple MacBook Pro prices slashed by up to $300, iMacs by $180
Apple posts tools for building TuneKit iTunes LPs and Extras
Apple domestic desktop sales strong, iPhone sales slow in China
Apple authorized resellers launch Black Friday sales early [Ux3]
Palm Pre users suffer cloud computing data loss
Apple sues one 'knock-off' maker, defends against another
iPhone users most likely consumers to pay for digital content
Apple's iPhone to be sold by largest U.K. retailer, Tesco
Apple seeks permanent injunction to prevent Psystar sales
Motorola passes Apple in brand loyalty among men - study
Apple and Live Nation debut iTunes live music program
Rival publishers rumored to align for iTunes-like magazine store
TV market looks to mimic Apple with cross-platform 'app store'
Users report issues with Apple's new Core i7-based iMac
AT&T continues to counter Verizon claims as Apple enters ad fray
Apple iPhone eats up 50% share of all mobile data traffic globally
End of iPhone exclusivity means boosted sales in Europe
Malicious worm attacks, steals data from jailbroken iPhones

AppleInsider Market Place

Sell your Laptop - working or not. Free shipping.: Get an instant online quote and sell your laptop today !

Believe in Office: Save Up To 25% on Office 2004 For Mac. Visit Our Site for Details!

IBackup - SMB Online Backup: IBackup is the preferred online storage and backup service of choice for SMBs for its ease of use, security and value. Offers automated backup and restore, file selection and securiy.

Download free software - everyday updated freeware files

 
Advertisements








AppleInsider RSS Feed
AppleInsider © 1997-2008
Please review our Privacy Policy.
Written/Edited/Compiled by the AppleInsider Staff.