$bbtitle
Apple Stock: 199.92 ( -0.59 )
RSS RSS Twitter Twitter
Search:
AppleInsider.com Archives News Bytes Reviews Anonymous Mailer Submit Story AppleInsider Forums Mac Prices Polls Advertise on AppleInsider Contact AppleInsider
Save up to $280 on new MacBook Pros and up to $165 on brand new iMacs with special coupons: Mac Pricing Guide updated Nov 20th (Find the best prices on Macs).
Friday, February 25, 2005

Apple secures lease for third Manhattan retail store

By Kasper Jade

Published: 10:00 AM EST

Apple Computer has recently secured a lease for its third Manhattan-based retail store, AppleInsider has learned.

The store will join two other Apple retail stores on the island. The company operates a 21,000-square-foot in the city's SoHo district, and will soon begin renovation and construction efforts on a similar-sized location in the underground concourse of the GM building, located just feet from the southern tip of Central Park.

Unlike the aforementioned flagship locations, sources said the latest Apple store lease is for a 2000-square-foot space -- about a tenth of the size of its SoHo store. It will touch down approximately halfway between the GM and SoHo locations, but a precise street location has not been confirmed.

Apple-authored documents appear to be listing this third retail store as "NYC-Flatiron," which would indicate a location near the Flatiron building at 23rd and Broadway.

An internal company scouting list of 600 potential US-based Apple Store locations corroborates these latest findings. According to the document, Apple's first wave of NYC-based retail stores called for 3 locations, which were ranked with priority indicators.

A 5th Ave. Midtown location (presumably the GM building) was listed with the highest priority. The SoHo store, prior to its inception, was listed with a priority of '2,' while the third and final "Flatiron" location was denoted a priority of '3.' The document lists the desired location of the Flatiron store at "22nd and Broadway."

Representatives for the Futterman Organization, the real estate firm responsible for handling all three of Apple's Manhattan-based leases, declined comment on the latest lease acquisition, citing confidentiality agreements with its clients.

As recently as last Thursday, Apple chief executive, Steve Jobs, was spotted roaming the streets of Manhattan and making a surprise visit to the company's SoHo store. Jobs may have also been in the area to check out the site of the Flatiron store.

18 Comments ] 
  Print ] [ Story Link ] 


Download Parallels 5.0 Today
Mac Poker players can play Full Tilt Poker for Mac and get 100% to $600 free with bonus code MP600, courtesy of Online Poker Mac
AppleInsider Features
Hot Forum Topics

Recent Articles
Apple's App Store approval process gets partially automated
TomTom to release iPod touch-specific GPS car kit
China Unicom expects 10% of 3G users on iPhone in 3 years
Steve Jobs e-mails terse response to upset Apple developer
Hack re-enables Atom processor compatibility for Mac OS X 10.6.2
Microsoft shareholders grill CEO about Apple, iPhone
Google outlines Chrome OS plans for netbooks
Sony announces iTunes competitor for music, movies, books
Apple investigates space-age fitness tracking technology
Web search statistics show Bing stagnant, Google growing
New apps said to make iPod touch more prominent in Apple stores
Piper: Apple tablet no more than $700, launch timing irrelevant
Major publisher preps for Apple tablet as delay, OLED rumors surface
AT&T faces setback in legal battle over Verizon ads [u]
TomTom app updated to support iPod touch, first-gen iPhone
Oct. estimates suggest Apple will sell 2.9M Macs this quarter
Microsoft retail store gets odd viral marketing buzz
Rumored 'Google Phone' said to be coming in 2010
Evidence suggests Apple at work on Mac OS X 10.7
iPhone approved in South Korea; China Mobile talks continue
AT&T upgrades network as wireless traffic quadruples over past year
Apple store in upscale Greenwich, Conn., to open Saturday
Needham downgrades Apple stock on technicality
Verizon rumored to embrace Palm in 2010 to combat iPhone
Apple's iPhone App Store takes off in China
Belgian heist lands thousands of stolen Apple iPhones
Verizon responds to AT&T in court: 'The truth hurts'
Apple said to release iPhone app for in-store appointments
OnLive cloud gaming service demonstrated on Apple's iPhone
Apple tablet speculation: high-end graphics, several models
Microsoft looks to combat Apple globally with Zune content
Apple met with AdMob weeks before acquisition by Google
Apple earns key legal victory against Psystar
Apple looks to hire AAA game developer for in-house iPhone team
Apple's next-gen iPhone power amp; NASA chemical sensor app
Bill Gates praises Steve Jobs for saving Apple
AT&T responds to 'false and misleading' Verizon ads
Apple unveils browser-based iTunes Preview
AT&T asks court to pull Verizon's 'misleading' iPhone ads
Conflicting reports within Qualcomm suggest Verizon-only iPhone

AppleInsider Market Place

Sell your Laptop - working or not. Free shipping.: Get an instant online quote and sell your laptop today !

Believe in Office: Save Up To 25% on Office 2004 For Mac. Visit Our Site for Details!

IBackup - SMB Online Backup: IBackup is the preferred online storage and backup service of choice for SMBs for its ease of use, security and value. Offers automated backup and restore, file selection and securiy.

Download free software - everyday updated freeware files

 
Advertisements








AppleInsider RSS Feed
AppleInsider © 1997-2008
Please review our Privacy Policy.
Written/Edited/Compiled by the AppleInsider Staff.